Tuesday, August 31, 2010

Love Terracycle

When I broke into a bag of peanut MnMs this morning, I noticed a familiar logo on the back of the package, Terracycle, and was reminded that I have not been sending much material their way lately nor have I plugged them enough on the blog. 

So... In case you haven't heard of them, Terracycle is a fantastic, award-winning small business which specializes in "up-cycling," that is, making consumer products from post-consumer materials. Founded by a few guys from Princeton and headquartered in New Jersey, the company that used to produce natural plant products (worm waste products) has diversified to collecting millions of waste units to be transformed into useful products - all while collecting a ton of money for charity. You've probably seen their logo on various back-to-school items on sale at major retailers like Target and Walmart or possibly recognize the name from the Terra-Team's reality show "Garbage Moguls" that premiered Earth Day of 2009 on National Geographic. All this even after the company founder, Tom Szaky, turned down a million dollar prize from the Carrot Capital Business Plan contest because he didn't like the direction Carrot Capital wanted to take the company. Love it. Donate, shop, and learn all about Terracycle here.

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