Wednesday, July 28, 2010
Vitamin Water is Officially Unhealthy
Last week a federal judge ruled that Glaceau Brands (aka Coca Cola) has been falsely advertising Vitaminwater as healthy. The Consumerist reports:
"...Vitaminwater will not, as its labels promise, keep you "healthy as a horse." Nor will it bring about a "healthy state of physical or mental being". Instead, Vitaminwater is really just a sugary snack food; non-carbonated fruit coke disguised as a sports drink. Because it's composed mostly of sugar and not vitamin-laden water, judge John Gleeson held that Vitaminwater's absurd marketing claims were likely to mislead consumers."