Sunday, March 21, 2010

Jamie Oliver's Food Revolution

A sneak peek of Jamie Oliver's new television series set in Huntington, West Virginia: Food Revolution, will air tonight at 10:00pm EST on ABC. The show follows Oliver's efforts to get an entire community cooking again. Born and raised in the restaurant business and interested in fighting the obesity epidemic by getting  everyone back in the kitchen and cooking with fresh ingredients as opposed to flavor packets, Oliver will be preaching his methods and lessons to local families and school lunch staff.

The network news promoted the show on Friday night and although the clips of Jamie arguing with frustrated school lunch ladies seemed more like a reality show than an inspirational series, I have faith that his tough love will turn this community and their food system around for the better. Think of it as a slightly more aggressive, Michael Pollan-ated type of initiative.

Apart from tonight's preview/premiere, episodes will air on Friday nights at 9:00PM EST.

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